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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
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Edition: 5
Book Title: Winning at New Products, 5th Edition : Creating Value Through Innovation
Number of Pages: 448 Pages
Language: English
Publisher: Basic Books
Item Height: 1.3 in
Topic: General, Product, Research & Development, Marketing / Research
Publication Year: 2017
Features: Revised
Illustrator: Yes
Genre: Design, Business & Economics
Item Weight: 16.2 Oz
Item Length: 9 in
Author: Robert Cooper
Item Width: 6 in
Format: Trade Paperback