Description: How much is the Mattel brand worth?As of July 2024 Mattel has a market cap of $5.56 Billion. This makes Mattel the world's 2497th most valuable company by market cap according to our data. What is Mattel's most popular doll?Barbie and her male counterpart, Ken, have been described as the two most popular dolls in the world. Mattel generates a large portion of Barbie's revenue through related merchandise — accessories, clothes, friends, and relatives of Barbie. Does Mattel toy company still exist?Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. Our mission is to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play. Mattel is an American multinational toy company. It was founded in 1945.The company makes products and brands, like American Girl dolls, Barbie dolls, Fisher-Price toys, Thomas & Friends trains and Hot Wheels toys.In 2014, it ranked #403 on the Fortune 500 list. It is the largest toy maker in terms of revenue. HistoryDevelopment:Barbie creator Ruth Handler with an assortment of Barbie and Mattel products (1961).Ruth Handler watched her daughter Barbara play with paper dolls, and noticed that she often enjoyed giving them adult roles. At the time, most children's toy dolls were representations of infants. Realizing that there could be a gap in the market, Handler suggested the idea of an adult-bodied doll to her husband Elliot, a co-founder of the Mattel toy company. He was unenthusiastic about the idea, as were Mattel's directors. During a trip to Europe in 1956 with her children Barbara and Kenneth, Ruth Handler came across a German toy doll called Bild Lilli.The adult-figured doll was exactly what Handler had in mind, so she purchased three of them. She gave one to her daughter and took the others back to Mattel. The Lilli doll was based on a popular character appearing in a satirical comic strip drawn by Reinhard Beuthin for the newspaper Bild.The Lilli doll was first sold in West Germany in 1955, and although it was initially sold to adults, it became popular with children who enjoyed dressing her up in outfits that were available separately.Upon her return to the United States, Handler redesigned the doll (with help from local inventor-designer Jack Ryan) and the doll was given a new name, Barbie, after Handler's daughter Barbara. The doll made its debut at the American International Toy Fair in New York City on March 9, 1959. This date is also used as Barbie's official birthday.
Price: 18 USD
Location: Austin, Texas
End Time: 2025-01-14T21:06:32.000Z
Shipping Cost: 12 USD
Product Images
Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Number of Items in Set: One-Piece
Antique: No
Number of Holes: 1
Shape: Barbie Girl/ Doll
Item Length: 14 1/2"
Vintage: Yes
Unit Type: Unit
Care Instructions: None
Original/Licensed Reproduction: Original
Capacity: 1-2 Cake Mixes
Item Height: 2"
Features: Dishwasher Safe, Easy to Clean, Oven Safe
Unit Quantity: 1
Item Width: 12"
Character: Barbie
Color: Silver
Item Diameter: N/A
Type of Oven: Electric, Gas
Material: Aluminum
Set Includes: Baking Mold, Cake Pan
Franchise: Mattel/ Barbie
Item Depth: 2"
California Prop 65 Warning: N/A
Brand: Wilton
Type: Cake Pan
Heat Resistance: Unknown
Model: Barbie
Theme: Mattel/ Barbie By Wilton Enterprises
Time Period Manufactured: 1980-1989
Country/Region of Manufacture: Korea, Republic of
Surface Coating: Stainless Steel
Item Weight: Unknown
