Spark, The: How to Ignite and Lead Business Creativity by Greg Orme (English) Pa

Description: Spark, The by Greg Orme Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky) Def: Spark (n) - an elusive moment when a new idea strikes that has the potential to transform the way you do business. Big or small, new ideas are the lifeblood of all successful businesses. They are responsible for higher profits, quicker growth and game-changing innovations. But how do you foster a creative culture, nurture new ideas and manage the people behind the electricity? The Spark answers these questions and more, unravelling the mystique around business creativity and offering 10 practical steps to building an innovative team and becoming an inspiring creative leader. FORMAT Paperback LANGUAGE English CONDITION Brand New Notes A practical guide to building and running a business bursting with passion, creativity and new ideas. Back Cover Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky) Def: Spark (n) - an elusive moment when a new idea strikes that has the potential to transform the way you do business. Big or small, new ideas are the lifeblood of all successful businesses. They are responsible for higher profits, quicker growth and game-changing innovations. But how do you foster a creative culture, nurture new ideas and manage the people behind the electricity? The Spark answers these questions and more, unravelling the mystique around business creativity and offering 10 practical steps to building an innovative team and becoming an inspiring creative leader. Author Biography Greg is an author, speaker and leadership consultant who ignites "The Spark" in people and organisations. He (gregorme.org/) works with senior executives to develop business strategies for transformational change, effective communication and teamwork and inspiring, creative leadership and management. Based on over 20 years working within the digital media and marketing sectors he specialises in helping organisations and teams which need to manage for proactive engagement, creativity and innovation. Greg connects with clients such as Sky, Ogilvy & Mather, the International Olympic Committee, The World Economic Forum, Aardman Animation, Randstad Group, and Virgin Media through his own consultancy, Kirkbright. Hes also an associate programme director at London Business School ranked in the top five global business schools. Between 2004 and 2008 Greg was CEO of the Centre for Creative Business at London Business School. Prior to gaining an MBA at London Business School Greg spent ten years as a journalist where he was part of the management team at ITNs award-winning Channel Five News. Table of Contents About the author Publishers acknowledgments Authors acknowledgments Introduction: The Spark Habit 1: Start an electric conversation Habit 2: Break the management rules Habit 3: Lead with creative choices. Habit 4: Become a talent impresario Habit 5: Know why you do what you do Habit 6: Connect through shared values Habit 7: Build a business playground Habit 8: Balance focus with freedom Habit 9: Demolish idea barriers Habit 10: Encourage collisions Ten creative business myths debunked Index Long Description Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky) Def: Spark (n) - an elusive moment when a new idea strikes that has the potential to transform the way you do business. Big or small, new ideas are the lifeblood of all successful businesses. They are responsible for higher profits, quicker growth and game-changing innovations. But how do you foster a creative culture, nurture new ideas and manage the people behind the electricity? The Spark answers these questions and more, unravelling the mystique around business creativity and offering 10 practical steps to building an innovative team and becoming an inspiring creative leader. Description for Sales People The Spark is based on robust research and the real-life experience of high profile executives. Its a practical guide to building and running a business bursting with passion, creativity and new ideas. Details ISBN1292005289 Author Greg Orme Publisher Pearson Education Limited Series Financial Times Series Year 2014 ISBN-10 1292005289 ISBN-13 9781292005287 Format Paperback Media Book Pages 248 Edition 1 Short Title SPARK Language English DEWEY 658.314 Illustrations Yes Imprint FT Publishing International Subtitle How to Ignite and Lead Business Creativity Place of Publication Harlow Country of Publication United Kingdom AU Release Date 2014-07-03 NZ Release Date 2014-07-03 Publication Date 2014-07-03 UK Release Date 2014-07-03 Audience Professional & Vocational We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:150284278;

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