Description: Normal 0 false false false EN-US JA X-NONE Up for sale is a very cool vintage hair net in its original packaging, which has great design graphics. This product is nearly 100 years old and was sold by a firm that would later become K-Mart. During the 1920s, the hair net was at the center of a major public health controversy! The envelope is printed in multiple colors and features a lovely photo of a stylish young woman. The aesthetic is clearly compatible with the 1920s. The printing on the front of the envelope reads as follows: Cap Shape For Long Hair GreySENSATIONA Sensational Value Hair Net Natural Human Hair Double Mesh At the bottom left corner, in very small print is a copyright symbol stating 1924 S. S. Kresge Company. On the back flap of the envelope is the following message: SENSATION HAIR NETSare made of human haircarefully selected- fully sterilizedguaranteed perfect.Our Guarantee - If, upon examina-tion, this net is found unsatisfactory,we will gladly replace it at anyKresge Store. Lower on the back of the envelope is the following message: ASensationalValuein a HumanHair NetSold Exclusivelyby Kresge. The envelope contains the original hair net. I have not tried to stretch out or in any way attempted to see if the hair net is still usable. Women have worn hair nets for almost 1,000 years (dating to 11th century Britain). According to a 2017 blog by Tove Danovich (on the website of "thecounter"), short hair cuts - known as the "Castle Bob" style, after famed ballroom dancer Irene Castle who dramatically cut off almost all of her hair in 1915 - had become the rage by 1918. [The young lady who is pictured on the envelope I am selling has a typical "Castle Bob" hair-do.] As a result, the demand for hair nets dropped precipitously, causing a panic in the hair net industry. To combat this trend, a prominent hair net maker hired Edward Bernays, a marketing expert who also happened to be the nephew of psychiatrist Sigmund Freud. Part of his strategy was to publicize the (so-called) health risks of loose strands of hairs that might find their way into food. Although there was never any evidence to support this claim, Bernays and others were successful in getting state legislatures across the country to enact laws requiring hair nets, or other hair "restraints", for food preparers and servers, regardless of their hair style length. The practice has become so deeply engrained that - to this day - most restaurant and market patrons accept that the use of hair restraints is the mark of a professional and sanitary business. Sebastian Sterling Kresge (1867 - 1966) established the S. S. Kresge Company in 1912, and soon had chain of discount department stores. (He also founded a more upscale chain with a separate company, called Kresge-Newman.) By 1924, the year in which the Sensation Hair Net was copyrighted, Kresge was worth an estimated $ 375 M (equivalent to more than $ 4 B in today's money). In 1977, S. S. Kresge became the Kmart Corporation. (The first Kmart was actually opened in 1962.) By 1994, there were almost 2,500 Kmart stores globally. The chain has fallen on hard times with only five stores still operating (four of which are in US territories). Please see above for multiple photos and for detailed description of condition. (There are some condition issues.) Sold as is. Attention US Buyers: I will ship by USPS First Class letter (not a parcel).
Price: 6 USD
Location: Metairie, Louisiana
End Time: 2025-01-01T01:30:01.000Z
Shipping Cost: 1.35 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Type of Advertising: Package (Envelope)
Modified Item: No
Country/Region of Manufacture: United States
Original/Reproduction: Original
Color: Multi-color
Brand: SENSATION (Kresge)
