Description: Planning and Managing the Experience Economy in Tourism by Rui Augusto da Costa, Zelia Breda, Carlos Costa, Filipa Brandão Presents research on tourism experience and investigates how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented. FORMAT Paperback CONDITION Brand New Publisher Description Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destinations competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destinations overall sustainability by maximining tourisms positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers. Details ISBN1799887766 Pages 315 Year 2021 ISBN-10 1799887766 ISBN-13 9781799887768 Format Paperback Imprint Business Science Reference Country of Publication United States AU Release Date 2021-11-22 NZ Release Date 2021-11-22 UK Release Date 2021-11-22 Author Filipa Brandão Edited by Filipa Brandão Publisher IGI Global Publication Date 2021-12-30 DEWEY 338.4791 Audience Professional & Vocational US Release Date 2021-12-30 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:159634497;
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ISBN-13: 9781799887768
Book Title: Planning and Managing the Experience Economy in Tourism
Item Height: 279 mm
Item Width: 216 mm
Author: Carlos Costa, Zélia Breda, Filipa Brandao, Rui Augusto Da Costa
Publication Name: Planning and Managing the Experience Economy in Tourism
Format: Paperback
Language: English
Publisher: IGI Global
Subject: Government, Marketing, Business
Publication Year: 2021
Type: Textbook
Number of Pages: 315 Pages