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Book Title: Integrated Advertising, Promotion, and Marketing Communications P
Number of Pages: 544 Pages
Publication Name: Integrated Advertising, Promotion, and Marketing Communications
Language: English
Publisher: Prentice Hall PTR
Item Height: 0.7 in
Publication Year: 2006
Subject: Communication Studies, Advertising & Promotion
Features: Revised
Item Weight: 39.2 Oz
Type: Textbook
Subject Area: Language Arts & Disciplines, Business & Economics
Author: Kenneth E. Clow, Donald E. Baack
Item Length: 10.8 in
Item Width: 8.4 in
Format: Perfect
