Description: Paperback. Book has markings and short notes on some pages. See photos for reference. When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely revised and expanded third edition, Levinson offers a new arsenal of weaponry for small-business success in the next century. Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for putting other new technologies to work, programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees, this book will be the entrepreneur's marketing bible in the twenty-first century.
Price: 6 USD
Location: Ruston, Louisiana
End Time: 2024-12-25T15:38:39.000Z
Shipping Cost: 0 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Edition: 3
Book Title: Guerrilla Marketing : Secrets for Making Big Profits from Your Small Business
Number of Pages: 400 Pages
Language: English
Publisher: Houghton Mifflin Harcourt Publishing Company
Topic: Marketing / General, General
Publication Year: 1998
Item Height: 0.5 in
Features: Revised
Genre: Business & Economics
Item Weight: 17.3 Oz
Item Length: 9 in
Author: Jay Conrad Levinson
Book Series: Guerrilla Marketing Ser.
Item Width: 6 in
Format: Trade Paperback