Description: Consuming Cultures, Global Perspectives by John Brewer, Professor Frank Trentmann Globalization and consumerism are two of the buzzwords of the early 21st century. This book looks at the genealogy of the modern consumer and the development of consumer cultures, from the porcelain trade and consumption in Britain and China in the seventeenth and eighteenth centuries, to post Second World War developments in America and Japan. FORMAT Hardcover LANGUAGE English CONDITION Brand New Publisher Description Globalization and consumerism are two of the buzzwords of the early twenty-first century. In Consuming Cultures, renowned scholars explore the links between modernity and consumption. The book fills a gap in contemporary thinking on the subject by approaching it from a truly global point-of-view. It draws on case studies from around the world, with Africa, Asia and Central America featuring as prominently as Western countries. A transnational perspective allows the authors to investigate the diversity of consumer cultures and the interaction between them. The authors look at the genealogy of the modern consumer and the development of consumer cultures, from the porcelain trade and consumption in Britain and China in the seventeenth and eighteenth centuries, to post Second World War developments in America and Japan, and the contemporary consumer politics of cosmopolitan citizenship. Challenging and pioneering, Consuming Cultures problematizes popular accounts of globalization and consumerism, decentring the West and concentrating on putting history back into these accounts. Author Biography John Brewer is Professor of History and Literature at the California Institute of Technology. His book The Pleasure of Imagination: English Culture in the 18th Century (HarperCollins, 1997) won the Wolfson History Prize.Frank Trentmann is Professor of Modern History at Birkbeck College, London, and Director of the Cultures of Consumption Research Programme (ESRC-AHRC). Table of Contents 1. The Modern Evolution of the Consumer: Meanings, Knowledge, and Identities Before the Age of AffluenceFrank Trentmann, Birkbeck College2. Brand Management and the Productivity of ConsumptionAdam Arvidsson, University of Copenhagen3. On the Movement of Porcelains: Rethinking the Birth of the Consumer Society as Interactions of Exchange Networks, China and Britain, 1600-1750Robert Batchelor, Georgia Southern University4. Consumer Culture and Extractive Industry on the Margins of the World SystemRichard Wilk, Indiana University5. Flowers of Paradise or Polluting of the Nation? Contested Narratives of Khat ConsumptionDavid Anderson and Neil Carrier, Oxford University6. Chewing Gum: American Taste and the Shadowlands of the YukatanMichael Redclift, Kings College London7. Japans Post-war Consumer Revolution, or Striking a Balance between Consumption and SavingSheldon Garon, Princeton University8. Trust, Food and Contestation: From the Buying Nothing Day to Fair Trade GoodsRoberta Sassatelli, University of East Anglia and University of Bologna9. Renegotiating the Social Contract in Post-War Europe: The American Marshall Plan and Consumer DemocracySheryl Kroen, University of Florida10. Emerging Global Water Welfarism: Access to Water, Unruly Consumers and Transnational GovernanceBronwen Morgan, University of Bristol Review We may live today in a global consumer society, but until Brewer and Trentmanns important book the study of consumption remained tied to narrowly defined times and places. They offer us an enticing feast of new insights spanning East and West, North and South, past and present, consuming and resisting. Indulge yourself! Lizabeth Cohen, Harvard University and author of A Consumers Republic: The Politics of Mass Consumption in Postwar AmericaThere may be lots of books on consumption, but very few of them reach anywhere close to the novelty and verve of this book. By concentrating on the multiple histories and geographies of the world of goods, the editors have produced a collection in which consumer objects speak back to us in all their density of use and meaning. A vital text. Nigel Thrift, University of OxfordGenuinely international and cross-disciplinary perspectives are promised and delivered.Economic History ReviewThis edited book is a contribution to the Promotional Also available in paperback, 9781845202477 GBP17.99 (June, 2006) Long Description Drawing on case studies from around the world, a trans-national perspective allows the authors to look at the genealogy of the modern consumer and the development of consumer cultures, from the porcelain trade and consumption in Britain and China in the seventeenth and eighteenth centuries, to post Second World War developments in America and Japan, and the contemporary consumer politics of cosmopolitan citizenship. Review Quote We may live today in a global consumer society, but until Brewer and Trentmanns important book the study of consumption remained tied to narrowly defined times and places. They offer us an enticing feast of new insights spanning East and West, North and South, past and present, consuming and resisting. Indulge yourself!Lizabeth Cohen, Harvard University and author of A Consumers Republic: The Politics of Mass Consumption in Postwar AmericaThere may be lots of books on consumption, but very few of them reach anywhere close to the novelty and verve of this book. By concentrating on the multiple histories and geographies of the world of goods, the editors have produced a collection in which consumer objects speak back to us in all their density of use and meaning. A vital text.Nigel Thrift, University of OxfordGenuinely international and cross-disciplinary perspectives are promised and delivered.Economic History ReviewThis edited book is a contribution to the recent upsurge in research in to the history of consumption.Journal of Consumer Policy Details ISBN1845202465 Author Professor Frank Trentmann Short Title CONSUMING CULTURES GLOBAL PERS Pages 352 Language English ISBN-10 1845202465 ISBN-13 9781845202460 Media Book Format Hardcover DEWEY 306.4 Year 2006 Imprint Berg Publishers Subtitle Historical Trajectories, Transnational Exchanges Country of Publication United Kingdom Edited by Frank Trentmann Place of Publication London DOI 10.1604/9781845202460 UK Release Date 2006-06-01 AU Release Date 2006-06-01 NZ Release Date 2006-06-01 Birth 1879 Death 1950 Affiliation Birkbeck College, University of London, UK Position pmExecutive Director, mHealth Alliance Qualifications PhD Publisher Bloomsbury Publishing PLC Series Cultures of Consumption Series Publication Date 2006-06-01 Illustrations 17 b&w illustrations, bibliography, index Audience Tertiary & Higher Education We've got this At The Nile, if you're looking for it, we've got it. 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ISBN-13: 9781845202460
Book Title: Consuming Cultures, Global Perspectives: Historical Trajectories, Transnational Exchanges
Item Height: 234mm
Item Width: 156mm
Author: Professor Frank Trentmann, John Brewer
Format: Hardcover
Language: English
Topic: Sociology, Popular Philosophy
Publisher: Bloomsbury Publishing PLC
Publication Year: 2006
Type: Textbook
Number of Pages: 352 Pages