Description: Communicating to Lead and Motivate, Paperback by Sharbrough, William C., ISBN 1606495240, ISBN-13 9781606495247, Like New Used, Free shipping in the US Effective leaders lead by communicating. It is through communication that leadership is enacted as leaders influence followers to behave in ways that achieve the leader’s and the organization’s goals. This book applies leadership theory and research to communication in ways that are easily understood and can be applied to any situation where individuals find themselves in a leadership position in an organization whether as a front-line or top-level leader. Th begins with a basic explanation of the leadership process and how leaders express their vision. It then looks at how leaders can create positive relationships with followers that pay off in effective performance. Next, th investigates how leaders motivate their followers by creating follower self-efficacy, trust, and valued rewards. Then, the focus changes to the specific types of messages a leader can use to motivate followers. Leading is about change, so th next looks at ways effective leaders communicate in leading change in organizations and at how the changing workforce is effecting how effective leaders communicate with the new workforce.
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Book Title: Communicating to Lead and Motivate
Publisher: Business Expert Press
Subject: Leadership, Business Communication / General, Motivational
Publication Year: 2017
Number of Pages: 93 Pages
Language: English
Publication Name: Communicating to Lead and Motivate
Type: Textbook
Subject Area: Business & Economics
Author: William C. Sharbrough
Format: Trade Paperback
