Benny Andersson "MAMMA MIA" Björn Ulvaeus / ABBA 2008 Tokyo, Japan Postcard Set

Description: This is a rare set of four postcards (with envelope) promoting the Original Japanese production of the BENNY ANDERSSON, BJÖRN ULVAEUS and CATHERINE JOHNSON musical phenomenon "MAMMA MIA!" at the Umi Theatre in Tokyo, Japan. (The Japanese production opened in December 2002 and has broken records throughout the country ever since.) ..... It was on March 23rd, 1999 that the musical MAMMA MIA! met its first and most crucial test when it was put in front of its first-ever paying audience in London – and was given the kind of welcome it has been getting ever since, every night, at every one of the many productions that have since followed. But that early spring evening in London, it was still a completely unknown quantity. “We really had no idea how it was going to be received,” reflects the producer Judy Craymer whose initial concept, exactly a decade earlier, it had been to use existing ABBA songs within the format of a new, original musical. But happily, she remembers, “The audience went wild. They were literally out of their seats and singing and dancing in the aisles – and they still are. Every night.” And now, they are doing so all around the world. It has become a global entertainment phenomenon, which has now been seen by over 60 million people worldwide, in over 440 major cities. It has set the record for premiering in more cities worldwide faster than any other musical in history, from Toronto to Broadway, and from Australia to its first foreign language production in Germany (where it would eventually become the first major musical to play concurrently in three Germany cities) to going home to ABBA ’s original Stockholm home in a Swedish-language production in 2005. It has set records wherever it has gone: in Moscow, for instance, it became the city’s best selling musical ever and the first show to play seven shows a week, setting the record for the most number of performances in a straight run within the shortest period of time in Russia. A production that opened in Shanghai in 2011 marked the first time a first-class production of a Western musical has been produced in Chinese; following its run there, it toured throughout China. In New York, having celebrated over 12 years and 5000 performances at the Winter Garden Theatre, MAMMA MIA! transferred to the Broadhurst Theatre on Broadway in 2013. At its final performance in September 2015, MAMMA MIA! was the 8th longest running show in Broadway history. As for the original flagship production, it continues to delight audiences at the Novello Theatre, where it opened in September 2012 following record-breaking runs at the Prince Edward Theatre and Prince of Wales Theatre. The London production has now played over 7,000 performances and has been seen by over 8 million people. ..... BROADWAY CREDITS: Music and Lyrics by BENNY ANDERSSON and BJÖRN ULVAEUS; Some Songs with STIG ANDERSON; Book by CATHERINE JOHNSON; Sets and Costumes designed by MARK THOMPSON; Choreographed by ANTHONY VAN LAAST; Directed by PHYLLIDA LLOYD; Produced by JUDY CRAYMER, RICHARD EAST and BJÖRN ULVAEUS for LITTLESTAR in association with UNIVERSAL ..... DETAILS: The four postcards measure 5 3/4" X 4" inches and include wonderful graphics, production credits, promotional text (most in Japanese), full color photography, performance calendar (December 2008 to February 2009) and booking information ..... CONDITION: With the exception of a trimmed edge to the envelope and a removed shipping label, this rare postcard set is in excellent condition and will make a wonderful addition to the collection of any musical theatre aficionado or historian. These items will be carefully packaged in a protective, carded sleeve and backed by stiff cardboard.

Price: 69.99 USD

Location: Cannon Beach, Oregon

End Time: 2024-02-15T00:09:52.000Z

Shipping Cost: 3.95 USD